Lake Productions Sierra Leone Limited, in partnership with Eminence Africa Holding Limited, has unveiled 9 contestants for this year’s Miss Freetown Beauty Pageant.

The unveiling ceremony was done during a well-attended ceremony held on Saturday 29th October 2022 at the Mayor of Freetown Conference Room, New City Hall in Freetown.

The 9 contestants unveiled include Bintu Michaela Fofanah representing Aberdeen Community, Zainab Vee R Tawaralie representing Lumley Community, Chelsea Lahai representing New England Ville Community, Daisy Abdulai representing Brookfields Community, Debora Charm representing Fourah Bay Community, Lilian Isatu Kargbo representing Calaba Town Community, Saffinatu Zainab Bangura, representing Portee Community, Esther Grace Jones, representing Wilberforce Community, and Grace Hawanatu Marrah representing Dwarzack Community.

Giving an overview of Miss Freetown Beauty Pageant 2022, the Executive Director of Miss Freetown Beauty Pageant, Esther Y. Kamara said Lake Productions Sierra Leone Limited in partnership with Eminence Africa Holding Limited is proud to announce the contestants for the Miss Freetown Beauty Pageant 2022.

She added that the Miss Freetown Beauty Pageant is annual pageantry and fashion event based not just on facial and body beauty but based also on academic knowledge and intelligence, adding that the show serves as an opportunity, as a platform for contestants to display their beauty and intellectual capability as the contestants are drawn from different communities within the Freetown Municipality.

Esther Y. Kamara maintained that the primary objectives of the Miss Freetown Beauty Pageant are to promote the “Hands Off Our Girls” campaign and to motivate and mentor young girls towards promoting feminine beauty and intelligence to increase their standards and build their eloquence, self-confidence, and leadership skills.

She stated that these contestants can also be empowered to contribute meaningfully to society through fashion, adding that in a bid to forester growth within the entertainment industry in the country Lake Productions Sierra Leone Limited and Eminence Africa Holding Limited signed a two-year partnership agreement to organize the Miss Freetown Beauty Pageant event.

The Executive Director revealed that the theme for this year’s Miss Freetown Beauty Pageant is “Girl Power and Community Engagement”, and called on contestants to take a stand for their communities and the beauty pageant will bring out the very best of them.

On her part, the Executive Director of Eminence Africa Holding Limited, who also doubles as the Executive Coordinator and Producer of Miss Freetown Beauty Pageant, Sarah Laura Solomon, informed the gathering that applications were opened for members of the public to apply and they received about 28 applications, but said after auditions contestants representing nine communities were fortunate to make it to the final list of the 2022 Miss Freetown Beauty Pageant contestants.

She stated that the 9 contestants will represent their various communities in the upcoming Miss Freetown Beauty Pageant 2022 scheduled to hold on the 26th of December 2022 at Family Kingdom, Aberdeen in Freetown.

Sarah Laura Solomon added that before the event on the 26th of December 2022 all 9 contestants will be hosted in a Boot camp from the 18th of December to the 26th of December 2022 where they will be groomed and trained on different things.

She said that the grand prize for this year’s Miss Freetown Beauty Pageant is 100, 000,000 Old Leones and that 50,000,000 Old Leones Cash will be given to the winner and 50, 000,000 Old Leones will be given in prizes, adding that the winner will also be the Miss Sierra Leone representative and that other cash prizes will also be given to the 1st and 2nd runners up.

Climaxing the ceremony was the official unveiling of the 9 contestants for the Miss Freetown Beauty Pageant 2022 by Lake Production Sierra Leone Limited and Eminence Africa Holding Limited.