The King of the electronics media in the country, the Africa Young Voices (AYV) media empire has once more score another milestone within the broadcasting landscape of this country as AYV has gone an extra-mile of its visibility presence globally by now being on DSTV Channel 399 on DSTV Africa.
As a result of the materialization of this remarkable feat AYV is now live in thirty (30) countries across Africa for now and there are twenty-four countries to be brought abroad. All the West African countries apart from Ghana and Nigeria of which plans are underway for them to come on later although every other African country is now on.
This new development is indeed a big boost in the sense that it has now make it possible for the country to gain another presence within the international broadcasting landscape. Sierra Leoneans living abroad will be abreast of current events taking place in the country.
Besides, AYV presence on DSTV will serve as the gateway for the outside world to know the critical issues that emanate from the country. Such will be an aid to international policy makers to make informed decisions to address certain concerns.
In as much as we have realized that tourism could be a vehicle of national development, marketing our touristic potentials is critical in luring foreigners to explore our country. It is believed that through the presence of AYV on DSTV much will be done in the direction of positioning our country at the international arena in an attractive manner that will make many outside year to visit the country.
There is no need to emphasized the importance of having a booming tourism industry as it is an open secret that it brings with it many job opportunities, boosts the hospitality sector and above all brings in foreign exchange.
The official launching of this partnership will be done on the 17th September, 2021.
Brain behind this great leap in Sierra Leone’s broadcasting history is no least a person than the patriot, entrepreneur and a fanatic development striker in the person of Ambassador Anthony Navo Jr. who happens to be the Founder and Chief Executive Officer of the African Young Voices Media Empire who has been described as the embodiment of inspiration.
His ambition to establish the AYV Media Empire started as a dream.
He started with a newspaper and later used his private house as collateral to secure a loan of $1.2 million United States dollars from the Bank loan which provided the necessary funds for the purchasing of global standard equipment for setting up the television and radio stations and covering initial operations.
Over the years, Amb Navo Jr. invested single-handedly over $10 million United States dollars in AYV Media Empire with the recent construction of a multi-million dollar complex hosting the Housemates – Salone Season-2.
From a small project, which started with a newspaper and 19 staff, today AYV Media Empire is the largest private media investment in Sierra Leone comprising newspaper, printing press (machines), film production, television stations, radio station and employing over 700 Sierra Leoneans at home and abroad.
It is the only Sierra Leonean owned television station with a broadcasting house in London. On March 22nd 2019, the AYV Media Empire announced a new partnership with the World Service Programme of the British Broadcasting Corporation (BBC), in London.
Empowering young people has always been the guiding motivation of Amb. Navo Jr. Over the years, he has worked with and supported many talented and celebrated Sierra Leonean artists during their early years of their music careers.
Ambassador Anthony Navo Jr., passionately believes that if other African nationals can invest and make a difference in their countries, Sierra Leoneans can and must also invest to empower young people, which will in turn create jobs and promote talents.
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