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In line with its commitment to enhancing the lives of Sierra Leonean musicians by providing platforms through which they can get lucrative value for their talents, Telecommunication giant Orange has on Wednesday 27th July, 2022, stepped up their campaign to sign nine popular Sierra Leonean Musicians and entertainers into their brand.
The Nine brand Ambassadors who joined the list of top Stars who have signed lucrative endorsement deals with Orange are Drizilik, Markmuday, Skillz, Tyla Magic, Mello 7 , Faze Ya Alimamy, Triple T, Mr.Ling and DJ CPO.
In his statement held at a ceremony at Orange SL Head Office in Freetown, the Chief Executive Officer Sekou Amadu Bah expressed his heart felt appreciation to sign partnerships with artistes and Disc Jockeys.
He encouraged them not to fear to get back to them if they face any challenges with the contract, adding that Orange is always available to help and listen to them.
Alimatu Mbaya who serves as Orange SL Commercial Director expressed optimism that the Brand Ambassadors appreciate this opportunity and contract.
“It is really important to have this kind of partnership in Promoting talents. This is great opportunity for all of them and Orange as well . I am very pleased to have all signed Brand Ambassadors and they should never forget in a positive way whatever they are going to do.”
Markmuday, one of the signed Brand Ambassadors expressed felicitations as this is the second year he has been part of the orange Brand Ambassadors family.
He further expressed his excitement over orange giving such opportunity to other artistes and promised that they would work within the policies of the company to promote it brand products.
Representative from the (DJs) Union expressed gratitude to the company for signing partnership with DJs for the first time. He assured Orange that they will do their best to help elevate the company.
The Brand Ambassadorial Platform remains a crucial part of Orange contribution to the music industry. This is a smart move by Orange to outshine their competitors in the Telecommunication Industry. Orange is unmatched in the telecoms industry in terms of securing the signatures of Local Ambassadors to help market its product and services
