Sierra Leone actively participated in the World Travel Market, a three-day global tourism and trade exhibition held at the London ExCeL Centre.

The event is meant to entice prospective travellers from all corners of the world. The highly anticipated global tourism event will take place at London’s ExCeL Exhibition Centre from November 6, to Wednesday, November 8, 2023.

The group will also include Mrs Bernadette Willemin, Director General for Destination Marketing, Ms Karen Confait, Tourism Seychelles’ Director for the United Kingdom (UK) market, Ms Winnie Eliza Marketing Executive and Ms Sandra Bonnelame Officer from the Creative and Content Management unit both from the Tourism Seychelles headquarters.

In her anticipation of the upcoming event, Mrs. Willemin eloquently expressed, “As we embark on the journey towards a prosperous 2024, we find ourselves on a quest to continually enhance our standing within the industry. Our main mission is to expand our global market presence. Despite the myriad challenges confronting our sector and the unrelenting competition from international counterparts, our aspirations in the days ahead revolve around strengthening our existing trade partnerships and forging new alliances.”

Participants will have the chance to interact with potential customers and have business-to-business meetings with international buyers throughout the course of the three-day event.

Sierra Leone is there to showcase the captivating beauty and the endless promises of a land that is brimming with potentials and possibilities and it is believed that this is a welcoming space to be fully explored for prospective development.