Following the successful promotion of All Bato Wan Initiative 01, featuring selected artists such as King Boss La, Queennak, Famous, and Fynface, which resulted in a phenomenal show for Boss LA, the Office of the Ambassador of Entertainment, led by Ambassador Kao Denero, has now launched All Bato Wan Initiative 02. This edition includes new additions like Rap Gee, Emerson, Star Zee, and Stuntman.

The first project of this Initiative promoted the country’s artists on global platforms and it was a two-week promotional program that extended to provide opportunities for both established and emerging artists in Sierra Leone to showcase their music internationally.

The first project allowed Sierra Leonean musicians with noteworthy tracks and videos to contact the Office of The Entertainment Ambassador or a member of the initiative for potential inclusion in future promotional cycles that gave birth to this second initiative that will within the next two weeks allow social media handles and current works/events of the aforementioned artists to be vividly promoted by respective Bloggers, content creators, and the artists themselves.

Like the first initiative this one will initiate widespread recognition, acceptance by many people including artists and industry, Increase the online visibility of selected artists, and Contributing to a successful event.

The All Bato Wan Initiative 01 (inclusive of artists and bloggers) provided outstanding support in promoting King Boss La’s show, which turned out into a successful event.

The Ambassador of Entertainment like in the first initiative is looking out for possible sponsors to sustain this initiative and will be engaging content creators (TikTokers) soon to officially join the process.

The initiative they say is for every talented Sierra Leonean, home and abroad, and requires everyone’s support for it to be successful.